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📈 Get found, get followed, get customers

Digital Marketing Course

Learn to market a business online the way it actually works — social media, Meta and Google Ads, SEO and analytics — hands-on in our Islamabad classroom, on real campaigns you can put on your CV or sell to clients.

2 months 3 classes per week Beginner-friendly Small classes Real ad campaigns Free Freelancing Training
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Digital Marketing course at MyTutorPath
★★★★★ In-demand everywhere
The curriculum

What you'll learn

🧭

Strategy & positioning

Audience, offer and a plan — the thinking that makes every campaign work harder.

📱

Social media marketing

Grow and engage an audience on the platforms that matter here.

💰

Meta Ads

Run Facebook and Instagram campaigns that convert without wasting budget.

🔍

Google Ads & SEO

Get found the moment someone searches for what a business sells.

✍️

Copy that converts

Write ads, captions and landing pages that make people act.

📊

Analytics

Read what a campaign actually did, and decide what to change.

📧

Email & WhatsApp

Turn attention into a list, and a list into repeat customers.

🤝

Client work

Package, price and report on marketing as a paid service.

Week by week

Your 2 months, class by class

24 classes over 2 months — 3 classes per week. Here is exactly what you cover in each one, so you know what you are signing up for.

Week 1

Strategy & audience

1 How digital marketing really works: funnels, channels and goals
2 Audience research, positioning and building your offer
3 Competitor research and planning your first campaign
Week 2

Organic social

4 Platform playbooks and building a content calendar
5 Publishing, community management and growing an audience
6 Collaborations, trends and growing without a budget
Week 3

Copy & creative

7 Writing hooks, captions and ad copy that converts
8 Briefing and choosing creative that stops the scroll
9 Landing pages: what to say, and in what order
Week 4

Paid ads: Meta

10 Ad accounts, the pixel and campaign structure
11 Audiences, creative testing and setting budgets
12 Launching your first live campaign in class
Week 5

Paid ads: Google

13 Search campaigns, keywords and match types
14 Landing pages, quality score and cost per lead
15 Retargeting and when to use display or YouTube
Week 6

SEO & local search

16 On-page SEO: titles, structure and service pages
17 Google Business Profile and local search in Pakistan
18 Content that ranks, and how long it really takes
Week 7

Analytics & email

19 Tracking, events and reading the numbers that matter
20 Reporting: what to show a client and what to ignore
21 Email and WhatsApp marketing that people opt into
Week 8

Results & clients

22 Optimising a live campaign and scaling what works
23 Package your service, price it and pitch real clients
24 Build your portfolio and your freelance service page
🎓

After your final class you keep going: the free Freelancing Training and your free one-month internship at GOFTECH run alongside and after the course, so you finish with a project, a certificate and real experience.

Step by step

From strategy to paying clients

1

Strategy & audience

Positioning, funnels and goals.

2

Organic & content

Social channels that build a real audience.

3

Paid & search

Meta, Google and SEO campaigns that convert.

4

Results & clients

Report on your work, then win paying clients.

Who it's for

This course suits anyone who wants to market a business online — their own, an employer’s, or clients’ as a freelancer.

✓Complete beginners
✓Business & shop owners
✓Career changers
✓Aspiring freelance marketers

How lessons work

Hands-on classes at our Islamabad campus with an expert instructor and a small group of fellow students — 3 classes per week for 2 months. You build a real project as you learn, then complete a free one-month internship at GOFTECH, our own software house, working on live projects.

Why learn with us

The right instructor makes all the difference

🎓

Learn from expert instructors

Every course is taught hands-on in our Islamabad classroom by a working professional, alongside a small group of students.

💼

Free Freelancing Training

Every course includes our Freelancing Training free — learn how to find clients and get paid for your new skill.

🏢

Free GOFTECH internship

Get a free one-month internship at GOFTECH, our own software house, working on real live projects.

Fee & schedule

Digital Marketing — 2 months, 3 classes per week

On-campus in Islamabad · small classes with an expert instructor

2 Months

3 classes per week · On-campus

PKR 35,000
✓3 classes per week for 2 months
✓Free Freelancing Training
✓Free GOFTECH internship
✓Real project + certificate
Enquire about this course

Includes free Freelancing Training & a free GOFTECH internship · See full pricing →

Digital Marketing students love their progress

★★★★★

"I run the ads for my own shop now. Enquiries have doubled and I finally understand what I am paying for."

F
Fatima Z.
Business owner · Islamabad
★★★★★

"Two months, three classes a week, and I walked out with a live campaign and its reporting in my portfolio."

J
Junaid R.
Career changer · Rawalpindi
★★★★★

"The Google Ads and analytics weeks are what got me hired. I could show numbers, not opinions."

N
Nadia H.
Freelancer · Islamabad

Digital Marketing FAQs

No — we’ll run campaigns for a practice brand, or on your own business if you have one. Both work.

Only if you choose to. We can learn the ad platforms with small test budgets or in demo mode — your instructor keeps it low-risk.

No. Shooting, editing and design are now taught in their own courses — Film Making and Direction, and Content Creation — so this one goes deeper on marketing itself. Many students take both.

Every course runs for 2 months with 3 classes per week — a steady pace that fits around work or study while still moving fast enough to keep momentum.

Every course is a one-time fee of PKR 35,000, which includes the free Freelancing Training, the free one-month GOFTECH internship and your certificate.

No — every course starts from the fundamentals in a hands-on classroom with a small group, so you learn at a comfortable pace whether you’re a complete beginner or brushing up.

Just get in touch — enquire online or visit our Islamabad campus and we’ll walk you through the course, timings and fees, and help you reserve your seat.

Ready to start Digital Marketing?

Enquire about the Digital Marketing course, or visit our Islamabad campus to reserve your seat in the next batch.

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